Zalar Holding is Morocco’s leading poultry Group. Since its founding in 1974, Zalar has grown organically as well as through select strategic mergers and acquisitions to become the only operator that is vertically integrated across the entire poultry-meat value chain.
The Group enjoys leading market shares across five business segments: grain trading, animal feed, hatchery, broiler, as well as slaughtering & meat processing. These activities involve more than 2,200 employees spread across the country, particularly around the strategic regions of Casablanca and Fes.

Zalar operates under a corporate governance structure divided between executive officers and a Board of Directors. The Board of Directors includes four outside and independent directors. There are three committees within the Board of Directors in order to ensure better effectiveness and transparency: the Audit Committee, the Executive Committee and the Strategy and Business Development Committee.